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Online Style for the Over 50s

Online Style for the Over 50s

While we tend to think of high fashion clothing as being solely for the younger crowd, getting older doesn’t mean you have to stop being stylish! One of the greatest aspects of aging is that you have a better sense of what suits you and your changing body. Because let’s face it – very few of us still have the figures we did in our 20s! Thanks to the ever-increasing over 50 demographic there’s more choice than ever when it comes to clothing that looks great, fits right and makes us feel fabulous.

No time to hit the mall? With so many retailers selling online these days, it’s easy to find fantastic pieces that guarantee you’ll avoid any over-50 frumpiness! Here are a few of our favorites –

Covered Perfectly

Started in 2013 by Pauline Durban, as the name suggests, Covered Perfectly is designed to conceal the areas that many mature women feel self-conscious about. With longer length tops, ¾ length sleeves and body flattering cuts, Covered Perfectly has a wide selection of pieces for sizes small to 2X. Manufactured in the USA, many of the clothes in the Covered Perfectly collection are made with soft, breathable Micro Model fabric, making them ideal for the menopausal woman. Covered Perfectly offers free shipping over $47 and, judging from the numerous testimonials on the website, has a very loyal following among female consumers.

Nordstrom Rack

Most people have heard of Nordstrom, the fashion-forward department store that has been a staple in US malls for decades. Known for its luxury items, Nordstrom may not be the first store that comes to mind for everyday clothes – however, Nordstrom Rack, its outlet store, offers overstock or past season pieces at huge discounts. With a wide range of brands for men and women, the Rack is perfect for picking up good quality, classic pieces without breaking your budget. The easy to use online store lets you search by brand, making it simple to find all the designers who cater to more mature consumers such as Michael Kors, Donna Karan and Kenneth Cole. With free shipping for orders over $100 and a 45-day return policy, www.nordstromrack.com is the online destination for those of us who love to score a bargain!

Not Your Daughter’s Jeans

You don’t have to be in your twenties to rock a great pair of jeans! Not Your Daughter’s Jeans, or NYDJ as it’s better known, was originally started in 2003 to offer women a comfortable yet stylish alternative to the low-waisted, badly fitting jeans that dominated the market. Made with Lift Tuck Technology that slims and flatters the body, these jeans come in numerous, styles, size options (66 in total!), and stretchable, breathable denims that are ideal for women of all ages. If purchasing jeans online makes you nervous, you shouldn’t be – the NYDJ site features comprehensive fit guides to help you find exactly what you need for your shape and size, plus free shipping and a 30 day refund policy.


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